Turn product questions into a clearer path to purchase.
Help shoppers compare products, find approved ingredient information, and get a useful answer without making your team search the catalog every time. Phantom connects product inquiries and post-purchase follow-up.
Keep your brand’s voice and approved product claims consistent. Hand uncertain or sensitive questions to your team.
Bring one recurring task and the tools you use. We’ll identify what to assess first.
From beauty question to considered next step
One possible starting point. We scope the connections and rules with your team.
A product comparison
“Which of these two moisturizers has a lighter finish?”
Use the brand’s product information
Compare approved texture and finish descriptions without inventing claims.
Source
Approved catalog
Comparison
Texture + finish
Unknowns
Flag for advisor
Interactive example · Select a stage to explore. Illustrative information, not a live system or client result.
Less manual work. A clearer next step.
Start with the task that keeps coming back. These examples show where a focused workflow could help.
Product and routine discovery
A shopper describes a routine or preference in free text, but the team has to search product pages and prior messages to find a relevant starting point.
Organize the shopper's stated preferences and surface relevant products using approved catalog details, while presenting recommendations as product information rather than a diagnosis or treatment claim.
Ingredient and formula questions
Ingredient questions can be difficult to answer consistently, especially when the shopper mentions sensitivities or asks whether a formula is suitable for a specific condition.
Provide verified ingredient and product-label information where available, identify what remains unanswered, and route health-related or uncertain questions to a qualified human response.
Shade, finish, and product comparisons
Shoppers compare shades or finishes using different descriptions, making it hard for the team to give a useful answer without overpromising a match.
Structure the stated preferences and compare published shade, finish, and use information, then invite human review when a match cannot be established from the available details.
Post-purchase concern routing
A message about a product reaction, damaged packaging, or an unexpected result can be mistaken for a routine returns question and receive the wrong next step.
Separate product concerns from ordinary order support, capture the customer's description without interpreting it medically, and promptly route sensitive cases to the designated team.
Your team sets the rules.
Your team approves the product sources, recommendation boundaries, and escalation rules. The workflow does not diagnose skin conditions or promise that a product will treat, prevent, or cure a condition; sensitive concerns remain with a person using your established process.
We check supported integrations and account access, agree on a first build, and test ordinary requests and exceptions before launch. Maintenance and monitoring are defined in the scope.
Practical questions about automation for skincare & cosmetics.
Can this recommend skincare products for a shopper?
It can help organize preferences and surface products using information your team has approved, such as published ingredients, finish, shade, or intended cosmetic use. Recommendations should not diagnose a condition or make treatment claims.
How should ingredient or sensitivity questions be handled?
The workflow can provide available label information and identify unanswered questions. If someone describes a reaction, condition, or uncertainty that calls for judgment, it should route the conversation to your designated human team.
Can it help shoppers compare shades and formulas?
Yes. It can organize the shopper's stated preferences and compare approved catalog descriptions. A person can review the response when the available product information does not support a confident comparison.
Does it replace our beauty advisors or support staff?
The workflow can prepare context and handle repeatable information gathering, leaving advisors with clearer conversations and more time for nuanced guidance. Your team defines when a person takes over.
Start with one workflow.
Choose one recurring product question or support handoff. We will map the approved information, the limits of the answer, and the point where a beauty advisor or support specialist should take over.